On behalf of Northeastern University, I led the strategy & creative direction of a platform revolutionizing how students and university professionals fairly assess and evaluate student growth across their careers. This was a two phase effort. Phase one began with a student’s mobile experience – empowering them to self-direct their learning. The mobile experience is supported by a complex backend system that collects and scores all activities/courses and co-ops the university provides.
Developed hi-fidelity wireframes to ensure the conceptual and functional qualities of the experience were aligned with the client's vision.
For each wireframe, a visual style and interaction design was applied to the screens.
The home screen acts as the pivot-point for the experience where students can, in real-time, visualize their daily progress through 5 key dimensions of their career. This empowers students to determine what activities, courses, and extracurriculars they can take advantage of in semesters to come.
While written text accompanied every topic a student was being evaluated in, the visualization screen was optimized for color-blind users so they would not loose the impact intended.
The experience was designed with a key framework in-mind. A 5-point strategy positioned by how a student, faculty member, and administrator would benefit from this product once fully realized.
A complex architectural flow was developed for both the administrative desktop platform and mobile platform, informing early-on how the complexity of the business needs would be met by the functionality.